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Bertrand Comte and Benoit Jolly
Practice management

Artificial Intelligence at the Heart & Humans in Control

by Bertrand Comte et Benoit Jolly

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"iDocteur is more than just software: it's a team on the ground, listening to practitioners."

Introduction

Two journeys, one shared ambition: to simplify the management of aesthetic clinics through digital innovation. Benoît, an engineer in medical imaging, and Bertrand, a specialist in finance and organization, co-founded iDocteur, a French software solution designed for aesthetic medical professionals.

While other generalist solutions require practitioners to adapt, iDocteur does the opposite: the software aligns with their work methods, pace, and requirements.

Their mission? To free practitioners from the time and mental burden associated with administrative tasks, billing, compliance, and more, allowing them to focus on what matters most: their patients. Together, they have built a field team that is available, attentive, and committed. iDocteur is more than just software; it is a human-centered company that supports aesthetic medical professionals at every step.

Today, iDocteur serves over 5,000 users in aesthetic surgery and medicine clinics across France and is established as a leading player in the industry. AI enriches their solution, making it even more intuitive, predictive, and efficient.

Can you introduce iDocteur in a few words?

[Bertrand Comte] iDocteur is a 100% French management software designed for doctors, surgeons, and aesthetic clinics. It covers all non-care needs: appointments, billing, consents, patient journeys, follow-ups, statistics, compliance, and more.

Our strength lies in providing an all-in-one, user-friendly tool that is accessible online and continuously evolves based on customer feedback. We are both a software publisher and a field partner, with a dedicated team for implementation, training, and support.

Beyond management, iDocteur helps in steering the business with real-time monitoring of key indicators. Our advisors identify growth levers and assist in optimizing revenue.

What role does AI play in iDocteur today?

[Benoit Jolly] At iDocteur, we distinguish three levels of intelligence in software:

First, simple automation: sending reminder SMS, generating invoices... tasks performed at the right time to save time.

Then, contextual intelligence: adapting actions according to the context, for example, sending personalized messages according to the patient's profile or adjusting reminders according to the preferences of each practitioner.

Finally, artificial intelligence: algorithms capable of learning, anticipating, detecting trends, and sometimes proposing unexpected actions.

Today, this includes the automatic generation of reports, documents according to the type of procedure such as quotes, consent forms, prescriptions, or even the automatic framing of before/after photos. Tomorrow, AI will be able to suggest the best time slot for an appointment according to the habits and constraints of the practice or anticipate slow periods.

But in medicine, we cannot entrust everything to a “black box.” Traceability, confidentiality, ethics, and data security are essential. At iDocteur, we integrate AI where it brings real value, without ever taking control away from the practitioner. It remains a decision-support tool and not a substitute for the practitioner.

Our R&D team is currently working on advanced modules, particularly around imaging, such as real-time facial analysis. For example, 3D modeling of the face from a photo allows for morphological analysis, tracking progress, or simulating results. Here, imaging is not a gadget but a real tool for practice and patient dialogue.

What Are the Advantages of iDocteur in the Aesthetics Market?

[Bertrand Comte]

Aesthetics is the quintessential domain of 'custom-made' solutions. iDocteur is designed exclusively for the aesthetics sector and places 'custom-made' configuration at the center of its operations for each clinic.

Our clients do not have to adapt a generalist software to their specialty: everything is calibrated for their practice. For example, we integrate specific modules for aesthetic consents, medical photography, management of non-nomenclature procedures, and patient relations with a focus on satisfaction and loyalty.

What Is the Role of Humans in Technology at iDocteur?

[Benoit Jolly]

At iDocteur, we firmly believe that humans should be at the heart of patient care. AI is a tool, but it should not claim to replace the expertise or intuition of the practitioner.

Our consultants and technical support team are the cornerstone of iDocteur's efficiency. We install the solution, adapt it to practices, train teams, and remain available daily by phone or email. Our technicians, trained in the specifics of aesthetic medicine, interact directly with each user. No AI-generated chatbots: human contact, responsive, and a field team present in the clinics. This proximity makes all the difference.

What Is Your Vision for the Future of iDocteur?

[Bertrand Comte]

Our goal is clear: to make iDocteur the reference companion for aesthetic medical professionals, both in France and internationally.

We are already anticipating the major challenges of the sector: the generalization of digital health, the obligation of electronic invoicing by 2026, and the rise of multidisciplinary aesthetic structures.

On the innovation side, we continue to develop intelligent features that save practitioners time: personalization of patient journeys, predictive analysis... And tomorrow, more advanced technologies, such as 3D modeling, will enrich the dialogue between the practitioner and the patient.

Our solution evolves with the same philosophy: simplicity, discretion, reliability, and real added value for our users.

Any Advice for Managers to Effectively Run Their Clinic or Business?

[Benoit Jolly]

Digitizing your clinic is not about automating everything. It's about delegating low-value tasks, saving time, professionalizing patient relations, and giving yourself the means to manage your activity. A good software adapts to the clinic and handles low-value tasks. It is not a constraint but a real facilitator.

Compared to generalist practice software, iDocteur is a reliable tool for managing the administrative burden faced by clinics while keeping information secure. A specialized software like iDocteur saves at least 30 minutes per day. This amounts to more than 15 workdays per year—precious time to reinvest in patient relations, clinic development, or simply the practitioner's personal balance.

What Is Your Favorite Quote?

[Bertrand Comte]

“Simplicity is the ultimate sophistication.” – Leonardo da Vinci. At iDocteur, this quote guides our approach: simplifying complex and time-consuming tasks through an intuitive and well-designed interface.

Our goal: to ensure the surgeon dedicates 100% of their time to patient relations.

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